InTouch has been awarded a Lead Nurturing Agreement by a Fortune 500 business information provider. InTouch will provide this organization with the tools needed to maximize ROI from all marketing generated leads.

July 1, 2009, Arden Hills, MN -  InTouch, a leading provider of lead generation services for the complex sale, announced that it has been awarded a Lead Nurturing Agreement by a Fortune 500 business information provider. Under the agreement, InTouch will create and implement a rigorous and disciplined lead qualification process that includes: defining the organization’s universal sales lead definition, nurturing early stage two leads, tracking and measuring lead status, closing the loop and improving reporting, capturing touch points, and measuring marketing’s contribution to sales revenue.

“We are excited about our plan for this world-class organization,” said Brian Carroll, InTouch CEO.  “We are going to give them the tools needed to drive greater opportunities into the sales pipeline while helping them to build very measured and meaningful relationships with these key contacts.”

As a leading provider of lead generation services for the complex sale, InTouch generates sales leads and appointments with senior-level decision makers and influencers where qualified opportunities have been identified. Its lead generation solutions include:  teleprospecting, lead management, lead nurturing, demand creation services and custom workshops for the complex sale.

About InTouch, Inc.

InTouch, part of MECLABS Group family of companies (MarketingExperiments, MarketingSherpa, InTouch), optimizes lead generation ROI by providing the essential human touch that enables sales people to focus on selling and convert highly qualified leads into revenue.  As a leading provider of lead generation services for the complex sale InTouch generates sales leads and appointments with senior-level decision makers and influencers where qualified opportunities have been identified. It’s lead generation solutions include:  teleprospecting, lead management, lead nurturing, demand creation services and custom workshops for the complex sale. InTouch provides a range of solutions designed to help companies profile their sales prospects by building databases of likely buyers, uncovering viable opportunities and creating demand.

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