Recommended Readings - The Wall Street Journal

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Recommended Readings - The Wall Street Journal

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Barry Trailer, co-founder of CSO Insights and co-author of The Sales and Marketing Excellence Challenge: Changing How the Game is Played, recommends Brian Carroll's Lead Generation for the Complex Sale as a "useful how-to manual and a must read for sales and marketing alike," in the October 30th edition of The Wall Street Journal

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Lead Generation For The Complex Sale - The Book

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