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Recommended Readings - The Wall Street Journal
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Barry Trailer, co-founder of CSO Insights and co-author of The Sales and Marketing Excellence Challenge: Changing How the Game is Played, recommends Brian Carroll's Lead Generation for the Complex Sale as a "useful how-to manual and a must read for sales and marketing alike," in the October 30th edition of The Wall Street Journal Join us to hear industry leading experts discuss lead generation Lead Generation For The Complex Sale - The Book
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